Date & Time: Thursday 13th November 2014, 9.30-12.30 Venue: Fusion@Magna, Magna Way, Rotherham, S60 1FE
Effectively researching and selecting the market and delivering great customer service are the keys to winning new business overseas. Attending this interactive workshop delivered by UK Trade and Investment expert Simon Bedford will provide you with an insight into how you can effectively explore new markets and win new customers.
This half day interactive workshop uses individual and group exercises to help you to learn the importance and practical issues of market selection and the delivery of great customer service. The content is aimed at staff involved in business development at all levels, from sales staff to directors.
Topics include: • Useful resources for primary and secondary research • Where, when and how to access new markets • Key global findings on customer service • Being customer focused, service quality and marketing mix • Customer loyalty, the relationship marketing ladder and customer retention strategies • The 8 key customer objectives • Developing and managing customer relationships
The session is interactive and places are strictly limited to allow for questions to be answered in detail. After event you will have an opportunity for a 1-to-1 for further support through RiDO’s Soft Landing Zone ERDF funded internationalisation project.
Book your place now by contacting;
This workshop is during UKTI’s 6th annual Export Week (10 – 14 November 2014). Across the week there will be a varied series of events all over the UK, aimed at businesses to either start their export journey or increase their international business.
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